SSAI Trust Score · 300–850

The AI trust rating for small business.

See how safely your business uses AI, and prove it to clients, insurers, and partners.

The problem

Fix the system, not the people.

Your team already uses AI. Clients and insurers are starting to ask how you manage it. Most AI mistakes are system failures: unclear rules, weak review, poor data controls, unreviewed vendors, or no incident process.

AI is already in the workflow

Employees use assistants, copilots, automation, and embedded AI whether or not the business has documented the controls around them.

Questions are becoming harder

Clients, partners, and insurance professionals increasingly need a clear explanation of where AI is used and how risk is managed.

A score creates a baseline

The SSAI Trust Score turns scattered controls into one repeatable 300–850 rating and a prioritized remediation roadmap.

How it works

Assess → Verify → Score → Improve

The free path is Assess → Score → Improve. Evidence verification is added only when you choose the Verified Trust Score.

01 · Assess

Map current AI use

Review the tools, data, vendors, decisions, and safeguards already in place.

02 · Verify

Verified Trust Score only

SSAI reviews authorized evidence and management confirmation before issuing a verified result.

03 · Score

Apply the fixed rubric

Each dimension is scored against defined criteria so the same inputs produce the same score.

04 · Improve

Work the roadmap

Prioritize the controls that have the largest effect on trust, accountability, and operational risk.

The Trust Score

One rating. Seven dimensions.

The SSAI Trust Score uses a 300–850 scale. Each dimension is scored against a fixed rubric, so the same inputs produce the same score. Every score includes a remediation roadmap and annual reassessment. The methodology is mapped to NIST AI RMF: Govern, Map, Measure, and Manage.

1. Data SecurityHow business and client data is protected when AI tools are used.
2. Human OversightHow people review, approve, and stay accountable for AI outputs.
3. ComplianceHow AI use meets legal, regulatory, and contractual obligations.
4. TransparencyHow clearly the business discloses its AI use to clients and staff.
5. Incident ResponseHow the business detects, handles, and learns from AI-related problems.
6. Vendor ManagementHow AI tools and providers are reviewed, approved, and monitored.
7. Staff TrainingHow employees learn to use approved AI tools safely and correctly.
300–579Needs Attention

Foundational controls need attention.

580–669Developing

Controls are developing but material gaps remain.

670–799Strong

Stronger controls are in place with continued reassessment needed.

800–850Exemplary

Advanced, well-evidenced controls support the highest SSAI band.

Trust Score methodology is informed by NIST AI RMF and ISO/IEC 42001 principles. It is a proprietary assessment, not a third-party certification.

Products & pricing

Start free. Verify when you need proof.

Free

Free Trust Score

$0

Quick online self-assessment with a preview score.

  • 300–850 preview score
  • Seven-dimension snapshot
  • Remediation priorities
Ongoing

Ongoing Monitoring

$299/month

Keep the score current as tools and workflows change.

  • Quarterly re-score
  • Review of new AI tools
  • Annual full reassessment
  • Office hours
Improve Your Score

When the score finds a gap, SSAI can help fix the system.

Improvement work is optional and separate from the rating. Buying consulting does not automatically increase a Trust Score; the score changes only when assessed controls and evidence change.

AI deployment

Deploy practical AI tools and workflows with human review and control points.

Workflow automation

Reduce repetitive work while keeping accountability around automated actions.

Governance & policies

Build acceptable-use, data handling, oversight, escalation, and incident rules.

Vendor review

Review providers, contracts, data practices, dependencies, and approval controls.

Staff training

Train employees on approved tools, sensitive data, verification, and escalation.

Tool selection

Choose AI tools that fit the business need, data sensitivity, and control requirements.

The team

Built by people working across AI strategy, data, automation, and governance.

Bethelhem Tola

Founder · Market Research & Client Development Lead

Bethelhem leads SSAI’s market research, outreach, client development, and partnerships. She identifies target businesses, shapes how SSAI’s services are positioned and delivered, and oversees the internal AI agents that support operations, with human approval built into every workflow.

Bottom line: Market research · Client development · Partnerships · Training operations · Human-approved AI agents

Rebecca Sergoalem

Co-Founder · AI Strategy & Program Lead

Rebecca leads SSAI’s AI strategy, governance framework, and program structure. She defines how client AI use should be governed, where approval and human-review checkpoints belong, and how the Trust Score integrates into client programs.

Bottom line: AI strategy · Governance frameworks · Program management · Training evaluation

Kidist Wolde

Co-Founder · Data Science & Technical Lead

Kidist leads the technical and data side of SSAI’s work. She evaluates how AI tools and automations are built, what data they touch, and where governance controls belong, and oversees how SSAI’s agents and client systems handle data, validation, and testing.

Bottom line: Data science · Workflow logic · Validation & testing · Technical risk

Get started

Choose the right starting point.

Or email info@simpleserveai.com.

Know your AI trust rating before someone else asks for it.

Start with the free score. Verify it when you need evidence.